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Tuesday, 19 April 2011

Video: What Is The Value Of Zero?

Nissan Leaf Value of Zero image

Nissan is launching its newest advertising campaign, called the "Value of Zero." The campaign will subtly show the importance of zero-emissions and will tout the automaker's Leaf electric vehicle.

The campaign's first television commercial contradicts the notion that "0" is truly nothing. For Nissan, zero has tremendous value in reducing our reliance on foreign oil and curbing pollution. That's certainly something.

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